Beyonce and Jay-Z are protecting their newborn daughter, but trademarking her name!
Blue Ivy is the subject of an application filed by Beyonce and Jay-Z at the US Patent and Trademark Office, in order to protect her name
The Washington Post reports that, since her name was announced, both Blue Ivy Carter NYC and Blue Ivy Carter Glory IV have been the subject of patent applications by people that don't even know Beyonce or Jay-Z - their motives have been clear, and both have been denied.
Sounds like Beyonce and Jay are doing the sensible thing!



































