Has Sasha Fierce met her fiercest opponent? Just yesterday we reported that Beyonce was dabbling in the fragrance world. However, according to reports, American Clothing firm Abercrombie & Fitch objects to the singer naming her scent Sasha Fierce, having their own scent called Fierce, and plan to put a stop to it.
Legal papers state the singer's fragrance plan "poses a likelihood of confusion" for consumers and could cost Abercrombie & Fitch in sales.
We don't think it's too much of a set back for Beyonce. Just ealier this week she reported:
"While I love various perfumes, I haven't found a scent that truly personifies me as a woman. Working with Coty, I was able to turn my ideal fragrance into a reality by creating an alluring and sophisticated fragrance; one that's reflective of my inner power."
We're sure she can come up with another alter ego to name it after...


































