Beyonce is set to launch her own perfume as part of a mega-million dollar deal...
Beyonce sure has packed a lot into her years, but she's set to expand her business profile even further after signing a multi-million dollar deal with perfume company Coty - the same people who've put out scents by Sarah Jessica Parker, Kate Moss and Victoria Beckham.
The former Destiny's Child star has previously endorsed scents for Emporio Armani and Tommy Hilfiger, but this will be her very own blend.
She explained:
"For me, fragrance reflects a woman's attitude and unique sense of style," Beyoncé told WWD. "While I love various perfumes, I haven't found a scent that truly personifies me as a woman.
"Working with Coty, I was able to turn my ideal fragrance into a reality by creating an alluring and sophisticated fragrance; one that's reflective of my inner power."
We wouldn't mind smelling like Beyonce...
Beyonce sure has packed a lot into her years, but she's set to expand her business profile even further after signing a multi-million dollar deal with perfume company Coty - the same people who've put out scents by Sarah Jessica Parker, Kate Moss and Victoria Beckham.
The former Destiny's Child star has previously endorsed scents for Emporio Armani and Tommy Hilfiger, but this will be her very own blend.
She explained:
"For me, fragrance reflects a woman's attitude and unique sense of style," Beyoncé told WWD. "While I love various perfumes, I haven't found a scent that truly personifies me as a woman.
"Working with Coty, I was able to turn my ideal fragrance into a reality by creating an alluring and sophisticated fragrance; one that's reflective of my inner power."
We wouldn't mind smelling like Beyonce...
