Cat Deeley, Sadie Frost and Karen Gillan launch Fashion Targets Breast Cancer 2011
Celebrity fashion icons Cat Deeley, Sadie Frost and Karen Gillan have joined forces to support this year’s Fashion Targets Breast Cancer campaign. Launching this week, Fashion Targets Breast Cancer runs for six weeks and aims to raise over £1million for pioneering charity, Breakthrough Breast Cancer.
The longstanding fashion initiative started by Ralph Lauren in 1994, has now evolved from the definitive classic charity t-shirt, to a wider Fashion Targets Breast Cancer collection, inspired by the iconic 'fashion targets' black and white logo. Each piece in the collection has been specially designed by retail partners M&S, River Island, Warehouse, Topshop, Coast, Laura Ashley, my-wardrobe.com and bottlegreen, to encapsulate the current S/S 11 fashion trends. Prices range from £1.50 to £157.
So You Think You Can Dance presenter Cat Deeley, who is one of three celebrity fashion icons fronting the campaign, commented, "Fashion is making a difference, and so can you. Wear your support for Fashion Targets Breast Cancer and show you care." Dr Who actress Karen Gillan continued, “Fashion Targets Breast Cancer is about so much more than the clothes you wear – fashion is giving you the power to make a difference to the lives of 48,000 women diagnosed with breast cancer each year.” Designer and actress Sadie Frost added, “Fashion is such an important part of who I am, so I love that I am able to use my passion to support a worthwhile cause like Fashion Targets Breast Cancer.”
For further information visit facebook.com/FashionTargetsBreastCancer
Launching on 11 April for six weeks, Fashion Targets Breast Cancer will aim to raise over £1 million for Breakthrough Breast Cancer. Help make a difference and look stylish at the same time - it's win win!
