1. Your blog, your style:
Perez hilton,perez,perez hilton pictures,perez hilton blog
perez hilton
\r\nGet your own writing style and content. You don\'t need fancy tools (Perez started out on the free blogging network Blogger) but make your stuff stand out. Also you need to get people reading it - so link it everywhere! (Perez promoted his site by posting a link on the bulletin board Friendster - soon he was getting 20,000 hits a month.)
2. Know the net:
perez hilton and katy perry,katy perry,Perez hilton,perez,perez hilton pictures,perez hilton blog
perez hilton and katy perry
\r\nThe internet has opened the gossip world right up - almost anyone can get gossip. You have to be following and Tweeting at celebs all the time and updating instantly - they need to know you and fear you.
3. Contacts, contacts, contacts:
Perez Hilton and Elton John,elton john,Perez hilton,perez,perez hilton pictures,perez hilton blog
Perez Hilton and Elton John
\r\nWork it! You have to be out there all the time to build up relationships. When I go to parties people recognize me and talk to me. I get stories because people know that I will never lie or make things up or pay for information. \r\n
4. Facts first, bitch later:
perez hilton true stories,perez hilton book,Perez hilton,perez,perez hilton pictures,perez hilton blog
perez hilton true stories
\r\nIf I can\'t verify it, I don\'t run it. I regularly get amazing stories I can\'t run because I don\'t have all the facts. Some sites make things up just to get hits but readers know if you are just spinning them bullshit.
5. Be the first to run stories:
perez hilton as lady gaga,Perez hilton,perez,perez hilton pictures,perez hilton blog
perez hilton as lady gaga
\r\nI ran pics of Brad Pitt and Angelina Jolie together in Namibia three years ago before anyone else (How did I do it? Lesson 5a, Always protect your sources!) It was the first time they were seen properly as a couple. I also coined the name Brangelina.
6. Hunt down every celeb:
Perez hilton and lady gaga,lady gaga,Perez hilton,perez,perez hilton pictures,perez hilton blog
Perez hilton and lady gaga
\r\nYou can\'t just write about the four celebs you like. I write about the A-listers, the B-listers, the people who aren\'t even on the list. People love good gossip - whether it is about the big stars or not. And you always need to be on the hunt for the latest star - I knew within a month of first hearing her that Lady Gaga would be a global icon.
7. Be on call 24/7:
perez hilton and snoop dogg,snoop dogg,Perez hilton,perez,perez hilton pictures,perez hilton blog
perez hilton and snoop dogg
\r\n I am always switched on in some way - night time is the time for the best stories! You wouldn\'t believe what some celebrities do - there are a few on drugs (naming no names) who will ring at 4am every night. I also go out six nights a week to several events each night.
8. Controversy is your friend:
perez hilton and pink,pink,Perez hilton,perez,perez hilton pictures,perez hilton blog
perez hilton and pink
\r\nI\'m not impartial - I love a celebrity beef and I purposefully try to start as many as possible. I\'d love it if I had a beef with the Queen of England. As soon as she gets a Twitter account I’m going to start at her - I\'ll be saying, \'You shouldn\'t be getting a fee from your wonderful people!\'
9. Get used to people screaming at you:
perez hilton and lindsay lohan,lindsay lohan,Perez hilton,perez,perez hilton pictures,perez hilton blog
perez hilton and lindsay lohan
\r\n I\'ve had Desperate Housewives\' Jesse Metcalfe come up to me at an event and say, \'Do you know how many times I have fantasised about killing you?\' But that just means I\'m doing my job.
10. Write about the fame, don\'t try to live it:
perez hilton and kelly osbourne,kelly osbourne,Perez hilton,perez,perez hilton pictures,perez hilton blog
perez hilton and kelly osbourne
\r\nIf I thought of myself as a celeb, I\'d lose my grip. I know where I stand in the food chain. You can\'t get caught up in partying hard. When you hit an event it should be about the story, not you getting trashed.
